Discover
Build tour pages around searchable phrases, location intent, activity intent, and customer questions.
TourOps for WordPress
WordPress-firstTour booking software without platform lock-in
Turn tour interest into confirmed bookings.
TourOps is a WordPress booking and operations system for tour operators, DMCs, activity providers, boat charters, and experience brands that want ownership of the customer journey, reseller channels, booking data, and checkout flow instead of handing the whole funnel to a generic marketplace.
The page needs to sell the story: a visitor finds the tour, understands the experience, chooses the option, submits the details, and lands in a cleaner operating flow your team can actually manage.
01Own the tour page and booking path
02Built for private tours, shared trips, reseller partners, and activity offers
03Designed for lean WordPress performance, SEO, AI discovery, and direct bookings
The Problem
Your tour is exciting. The booking software should not make it feel generic.
Most tour tools solve one narrow problem: take a booking. TourOps is built around the bigger sales story. The page, the offer, the trust signals, the options, and the operational handoff all need to work together.
- Marketplace-style pages flatten the brand.Your tours start looking like everyone else’s, even when the experience is unique.
- Heavy platforms can fight SEO and performance.Tour operators need fast pages, search-focused content, and clear conversion paths that stay on their site.
- Operations get messy after the form.The booking request needs enough detail for your team to follow up, confirm availability, and avoid back-and-forth confusion.
From search intent to booking request, every step should feel intentional.
TourOps is designed to support the journey a real customer takes before they commit. They need to understand the experience, compare the offer, trust the operator, and send the right details.
Understand
Show what is included, who it is for, what to expect, and why the experience is worth booking.
Choose
Support clear options for private tours, shared trips, group sizes, date preferences, and custom requests.
Submit
Collect useful booking details without turning the form into a wall of friction.
Confirm
Give your team the information needed to follow up, verify availability, and move the customer forward.
Built for the way tour operators actually sell experiences.
TourOps keeps the offer, the website, and the request flow in one WordPress-first system so the sales experience can match your brand instead of a third-party template.
Tour Catalog Pages
Create structured tour and activity pages with customer-focused copy, highlights, details, and clear calls to action.
Private or Shared Requests
Support different tour styles, group needs, custom details, and lead capture without forcing every offer into one rigid flow.
Lead-First Booking Flow
Collect the information your team needs before confirmation: date, party size, contact details, tour type, and request notes.
SEO-Friendly Structure
Keep landing pages indexable, readable, fast, and organized around real customer search terms.
Operator Control
Keep the brand, page structure, content, links, and customer experience on your WordPress site.
Reseller and Channel Expansion
Add partner storefronts, reseller dashboards, commission tracking, QR-code sales pages, and connector-ready OTA/API workflows when the operation grows.
Common Setup
Generic booking software.
A third-party system can be useful, but it often creates a branded disconnect between the page that sells the tour and the booking path that collects the customer.
- Brand experience gets split across tools.
- Tour pages can feel template-driven.
- SEO and conversion sections may be limited.
- Custom workflow changes can become expensive or impossible.
TourOps Setup
WordPress-owned booking story.
TourOps keeps the tour, the story, the trust signals, and the request path closer to the site you control, so the whole customer experience feels like one system.
- Tour pages live inside your WordPress brand.
- Content can be written for search and conversion.
- Request forms can match the way your operation works.
- Custom features can be added when the business needs them.
TourOps fits experience businesses that need direct control.
Use it for tour brands where the story, trust, and booking request matter just as much as the calendar.
DMCsDestination management companies selling curated local experiences.
Boat ToursIsland trips, private charters, sunset tours, and water-based experiences.
Activity OperatorsSnorkeling, food tours, nightlife, city tours, and guided activities.
Private ExcursionsCustom trips that need request details before final confirmation.
Product Updates
TourOps now includes the reseller and operations tools operators actually ask for.
TourOps Global has moved beyond a tour page builder. The current v1.19.x line includes approved reseller front-end access, QR-code partner landing pages, manual commission payout tracking, cleaner customer booking flows, setup health checks, and connector-ready OTA/API structure.
Current through v1.19.5.
Built from real operator feedback: reseller selling, operator-owned Stripe checkout, T&Cs, e-waivers, sales logs, and commission payout controls.
Approved reseller front-end dashboard
Resellers can request access, but they cannot simply sign up and start selling. Operators approve or reject access, map users to reseller accounts, and control what each reseller can see.
- Custom reseller login
- Access request workflow
- Pending / approved / rejected status
- Front-end reseller sales dashboard
Partner-branded QR sales pages
Create reseller landing pages that can be turned into physical QR-code cards for hotels, concierge desks, travel partners, and sales agents. The reseller can show their logo, assigned tours, and custom pricing.
- Public reseller URLs
- Reseller logo display
- QR card tools
- Operator-owned checkout
Commission payout tracking
Operators can manually track reseller commission without needing Stripe Connect or automatic payouts. Mark commissions unpaid, paid, or waived and record the paid amount, date, method, and internal note.
- Commission unpaid / paid / waived
- Cash, Zelle, bank, or other notes
- Commission payout screen
- CSV export support
Easy booking flow with T&Cs and e-waiver
Reseller bookings still use the same TourOps customer flow as direct bookings: terms acceptance, waiver support, voucher delivery, QR check-in, customer portal, and WooCommerce/Stripe payment handoff.
- T&Cs checkbox
- E-waiver support
- Apple Pay / Google Pay through Stripe
- Normal voucher and confirmation flow
One-click demo pages and setup health check
TourOps can create or refresh a full demo environment for showing the system off. The setup health check helps catch missing pages, shortcode formatting mistakes, license state, WooCommerce readiness, and reseller demo issues.
- One-click demo pages
- Demo reseller storefront
- Shortcode/block checks
- Woo/license/support checks
Connector-ready OTA/API structure
TourOps is built to support reseller, partner, and approved API-based marketplace workflows. OTA connections still depend on third-party API approval, credentials, fees, and requirements, but TourOps is structured for that path.
- OTA/API readiness
- Channel Connect settings
- Approved marketplace workflows
- No forced monthly SaaS model
Ready to Build the Funnel
Sell the experience before the form ever appears.
TourOps is for operators who want the booking path to feel like part of the brand: clear, searchable, trustworthy, and built around the way real customers decide.